Mobile and MVNO

First Mobile Apps

I have been working on mobile apps since 2003, when at first they were seen as an alternative to then expensive SIM Toolkit or handset customisation (requiring large handset volume commitments) for smaller operators, mobile virtual operators and even mobile operators to attract key niche markets or bring niche handsets to market. The first prototypes I saw were apps running on the Ericsson T68!

First distributed mobile apps pre iPhone

In 2006 and 2007 I worked one of the largest app projects pre-iPhone, which was the Nokia Festival guides, a complete interactive festival guide for music festivals available on the key feature phones. This app was run for two years in the Reading and Leeds music festivals as well as the Download hard rock festival. The app was then re-purposed for two years to run the Orange Glasto app (Glastonbury festival app) to 2009.
One of the first mass distributed apps: Nokia Festival guides

Mainstream Apps

In 2009-2012 I worked on various Apps and apps projects for Vodafone, Telefonica, Vertu and another major handset manufacturer. Vodafone was particularly interesting as I was heading up the porting of key iPhone apps and responsible for the showcase launch apps that the Vodafone UK CEO presented at the press launch.
Vodafone app store with the first implementation of an active weather view, now used across many devices

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